Internet Service Operators (ISPs) or Mobile Data operators find it difficult to push marketing messages to their subscribers due to several reasons. Mostly it has to do with the manner in which the marketing content is pushed to them. Telecalling, emails and text messages do not serve marketing purposes because they are considered as a nuisance by the subscribers. They do not respond to most of these and also take this information with a grain of salt. This is where DeepConnect’s in-browser notification service will help internet service providers to push marketing messages in an effective manner.
The problem with most subscribers is that they aren’t ready to hear any additional information that is provided by their data operator. Even if the information is useful to them, they seldom reply to these messages. But what if you can display plan upgrade info or limited-period discounts and offers as a pop-up when the subscriber is browsing any website using your internet connection? Sounds great, right? There is lots more.
This in-browser messaging service is supported on all devices and browsers. If your subscriber is using any browser on your desktop, tablet or mobile device and browsing the net using your internet connection then this in-browser communication service works well. You can send personalised marketing messages to subscribers depending on the way they use your service. You can inform them about their usage, what plans might better match their usage pattern and also the bill payment end date.
Make use of this in-browser messages and you will find different ways of engaging your subscribers, getting bill payments done on time and also encourage subscribers to opt for a better plan. The major data network operators have already made the switch to DeepConnect. What are you waiting for? Make the switch and find better ways of engaging your subscribers.
Martin 